SPSS.sav generated by STSW v10.0.14
RESPONDENT ID
NATION
NATION/ REGION
URBANITY
HOUSEHOLD SOCIO-ECONOMIC GROUP
RESPONDENT'S AGE
RESPONDENT'S GENDER
RESPONDENT'S WORKING STATUS
S1. TIME SPENT ONLINE IN A TYPICAL WEEK (SINGLE CODE)
IN1. Which of these devices do you use to go online? (MULTI CODE): Smartphone (like an iPhone or Samsung Galaxy)
IN1. Which of these devices do you use to go online? (MULTI CODE): Tablet (like an iPad or Amazon Fire)
IN1. Which of these devices do you use to go online? (MULTI CODE): Laptop or netbook
IN1. Which of these devices do you use to go online? (MULTI CODE): Desktop computer (one that is usually in a fixed place with a separate screen and keyboard)
IN1. Which of these devices do you use to go online? (MULTI CODE): Games console or handheld games player
IN1. Which of these devices do you use to go online? (MULTI CODE): Other type of device used to go online
IN1. Which of these devices do you use to go online? (MULTI CODE): ANY USE OF A DESKTOP COMPUTER/ LAPTOP/ NETBOOK
IN1. Which of these devices do you use to go online? (MULTI CODE): ANY USE OF DEVICES OTHER THAN A DESKTOP COMPUTER/ LAPTOP/ NETBOOK
IN1. Which of these devices do you use to go online? (MULTI CODE): ONLY USE A DEVICE OTHER THAN A DESKTOP COMPUTER/ LAPTOP/ NETBOOK TO GO ONLINE
IN1. Which of these devices do you use to go online? (MULTI CODE): ONLY USE A SMARTPHONE TO GO ONLINE
IN1. Which of these devices do you use to go online? (MULTI CODE): ONLY USE A TABLET TO GO ONLINE
IN1. Which of these devices do you use to go online? (MULTI CODE): ONLY USES A DESKTOP COMPUTER/ LAPTOP/ NETBOOK TO GO ONLINE
IN3A. Overall, how confident are you as an internet user? (SINGLE CODE)
IN3C. How confident are you in recognising what is advertising and what is not, when you see or read things online? (SINGLE CODE)
IN3D. How confident are you in judging whether the information you see or read online is true or false? (SINGLE CODE)
IN3E. How confident are you in judging whether an email, text or online message you receive is potentially suspicious or a scam? (SINGLE CODE)
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Use a firewall
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Use security software such as an anti-virus or anti-spyware package
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Use email filters or software that can block unwanted or spam emails
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Download the latest software updates onto devices when prompted
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Routinely back-up the information on your devices
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): BLANK CODE IN 2024
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Use a virtual private network (VPN)
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Use fingerprint or facial recognition technology to access a device or app or to make purchases online
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Install software like NewsGuard on your web browser to flag potentially false/ fake news or disinformation
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): ANY OF THESE
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): None of these
IN64. Which, if any of these things do you or someone in your household do at home? (MULTI CODE): Don’t know
IN5A. Which if any of these activities do you do online? (MULTI CODE): Online banking or paying bills online (e.g. transferring money between accounts, managing mortgage or other payments, checking or paying bills)
IN5A. Which if any of these activities do you do online? (MULTI CODE): Pay online for your council tax or for another local council service (e.g. parking ticket, congestion charge etc.)
IN5A. Which if any of these activities do you do online? (MULTI CODE): Look online for public services information on government sites (e.g. gov.uk/ ni.direct or HMRC)
IN5A. Which if any of these activities do you do online? (MULTI CODE): Finding/ downloading information for work/ business/ school/ college/ university
IN5A. Which if any of these activities do you do online? (MULTI CODE): Look at job opportunities or apply for a job online
IN5A. Which if any of these activities do you do online? (MULTI CODE): Find information for your leisure time including cinema, live music, theatre, museums etc.
IN5A. Which if any of these activities do you do online? (MULTI CODE): Complete government processes online (e.g. update Universal Credit, renew a driving licence or passport etc.)
IN5A. Which if any of these activities do you do online? (MULTI CODE): Sign an online petition or use a campaigning website (e.g. change.org)
IN5A. Which if any of these activities do you do online? (MULTI CODE): None of these
IN5B. Which if any of these activities do you do online? (MULTI CODE): Use streamed audio services (e.g. Spotify, Deezer or Apple Music)
IN5B. Which if any of these activities do you do online? (MULTI CODE): Listen to live, catch-up or on-demand radio through a website or app (e.g. BBC Sounds, RadioPlayer)
IN5B. Which if any of these activities do you do online? (MULTI CODE): Watch TV programmes/ films/ content online (e.g. Netflix, BBC iPlayer or Sky Go)
IN5B. Which if any of these activities do you do online? (MULTI CODE): Watch or post livestream videos (watch or post videos ‘live’ at exactly the same time as they are being made) on sites or apps like YouTube Live, Instagram Live or Facebook Live
IN5B. Which if any of these activities do you do online? (MULTI CODE): Look at news stories or news articles on social media sites or apps like TikTok, Facebook, Snapchat or Instagram
IN5B. Which if any of these activities do you do online? (MULTI CODE): None of these
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Online banking or paying bills online (e.g. transferring money between accounts, managing mortgage or other payments, checking or paying bills)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Pay online for your council tax or for another local council service (e.g. parking ticket, congestion charge etc.)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Look online for public services information on government sites (e.g. gov.uk/ ni.direct or HMRC)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Finding/ downloading information for work/ business/ school/ college/ university
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Look at job opportunities or apply for a job online
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Find information for your leisure time including cinema, live music, theatre, museums etc.
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Complete government processes online (e.g. update Universal Credit, renew a driving licence or passport etc.)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Sign an online petition or use a campaigning website (e.g. change.org )
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Use streamed audio services (e.g. Spotify, Deezer or Apple Music)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Listen to live, catch-up or on-demand radio through a website or app (e.g. BBC Sounds, RadioPlayer)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Watch TV programmes/ films/ content online (e.g. Netflix, BBC iPlayer or Sky Go)
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Watch or post livestream videos (watch or post videos ‘live’ at exactly the same time as they are being made) on sites or apps like YouTube Live, Instagram Live or Facebook
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): Play games online
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): ANY OF THESE
SUMMARY OF ONLINE ACTIVITIES UNDERTAKEN (INCLUDED IN BREADTH OF USE ANALYSIS): NONE OF THESE
BREADTH OF USE OF THE INTERNET - OUT OF 13 TYPES OF ACTIVITY
IN27F. AGREEMENT WITH STATEMENTS ABOUT BEING ONLINE: For me, the benefits of being online outweigh the risks. (SINGLE CODE)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Block the sender/ block the email address/ move t...
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Reply to it
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Check the email address to see if it looks genuin...
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Follow the instructions (in the email)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Check with a friend or family member for advice o...
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Click on ‘Show my options’
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Delete it (VALID)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Ignore it/ I wouldn’t do anything (VALID)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Check elsewhere to see if it is genuine or has be...
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Report it (VALID)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Check if someone in the household is expecting a ...
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Check if it's a scam (VALID)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Read it
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Know it's a scam/ phishing email (VALID)
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Reschedule delivery
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Something else
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): Don't know
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): ANY VALID FEATURES
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): ONLY VALID FEATURES
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): ANY INVALID FEATURES
SCENARIO 1A. EXAMPLE OF A SCAM EMAIL SCENARIO - UNPROMPTED RESPONSES. Moving on now, here is an example of an email that you may receive. If you received this email what would you do first? (MULTI CODE): ONLY INVALID FEATURES
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Block the sender/ block the email addr...
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Reply to it
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Check the email address to see if it l...
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Follow the instructions (in the email)
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Check with a friend or family member f...
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Click on ‘Show my options’
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Delete it (VALID)
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Ignore it/ I wouldn’t do anything (VALI
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Check elsewhere to see if it is genuin...
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Report it (VALID)
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Check if someone in the household is e...
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Something else
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): Don’t know
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): ANY VALID FEATURES
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): ONLY VALID FEATURES
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): ANY INVALID FEATURES
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). Still thinking about this email. Which, if any, of the following things would you also do? (MULTI CODE): ONLY INVALID FEATURES
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND NOT ABLE
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND ABLE
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND NOT ABLE
SCENARIO 1B. EXAMPLE OF A SCAM EMAIL SCENARIO - TOTAL RESPONSES (UNPROMPTED AND PROMPTED RESPONSES COMBINED). ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND ABLE
IN37. You said earlier that you look at news stories or news articles on social media sites or apps like TikTok, Facebook, Snapchat or Instagram. When you do this, do you ever think about whether these news stories or articles are truthful or accurate? ...
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I check the information on other sites or apps
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I think about how professional the site or app looks i.e. an...
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I check how recent the information is
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I check to see who has posted the information to see if it i...
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I look at any comments to see what others have said
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I use a fact checking website/ app like Full Fact
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): I make checks in other ways
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): ANY CHECKS MADE
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): No – I don’t make any checks
IN38. When you think about whether the news stories or articles that you see on social media apps or sites are truthful or accurate, do you ever make any of the following checks? (MULTI CODE): Don’t know
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If the site looks secure (has the padlock symbol or uses ‘https’)
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If there is a guarantee my details won’t be shared with anyone else
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If there is a link to another reputable service like PayPal
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If I’m familiar with the company or brand
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If it’s the only way to get the service or product I want
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If the site is recommended by friends/ family
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): If the site is listed by a search engine such as Google or Bing
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): Something else
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): I enter my credit or debit card details online whenever they are required
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): I don’t buy things online
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): Don’t know
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): ANY MENTION OF LISTED BY SEARCH ENGINE/ ONLY WAY TO GET WHAT I WANT/ ENTER WHENEVER REQUIRED
IN39. When you buy things online, which if any of these things do you do before entering your credit or debit card details? I look to see... (MULTI CODE): ANY 'CORRECT' MEASURES TAKEN BUT NOT LISTED BY SEARCH ENGINE/ ONLY WAY TO GET WHAT I WANT/ ENTER D...
IN45. Have you used search engines such as Google or Bing in the last year? (SINGLE CODE)
IN46. When you use a search engine to find information, you enter a query in the search box and the search engine will then show some links to websites in the results pages. Which one of these is closest to your opinion about the level of accuracy or bi...
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. Here is an image from a Google search for ‘walking boots’. Do any of these apply to the first four results that are listed? (MULTI CODE): These are adverts/ sponsored links/ they h
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. Here is an image from a Google search for ‘walking boots’. Do any of these apply to the first four results that are listed? (MULTI CODE): These are the best results/ the most relev
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. Here is an image from a Google search for ‘walking boots’. Do any of these apply to the first four results that are listed? (MULTI CODE): These are the most popular results used by
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. Here is an image from a Google search for ‘walking boots’. Do any of these apply to the first four results that are listed? (MULTI CODE): Something else
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. Here is an image from a Google search for ‘walking boots’. Do any of these apply to the first four results that are listed? (MULTI CODE): Don’t know
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. Here is an image from a Google search for ‘walking boots’. Do any of these apply to the first four results that are listed? (MULTI CODE): ONLY GAVE THE CORRECT RESPONSE
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND NOT ABLE
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND ABLE
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND NOT ABLE
SCENARIO 2. AWARENESS OF ADVERTISING IN GOOGLE SEARCH RESULTS SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND ABLE
IN48. When someone in the same country as you visits the same website or app at the same time as you, which one of these things applies to any advertising you can see? (SINGLE CODE)
IN49. Which of the following statements best describes your feelings about online advertisements? (SINGLE CODE)
IN50. Do you do any of the following? (MULTI CODE): Use ad-blocking filters or software (software that prevents some types of ads appearing)
IN50. Do you do any of the following? (MULTI CODE): Use false information when registering for things online to avoid spam/ junk email
IN50. Do you do any of the following? (MULTI CODE): Unsubscribe from emails that you do not want to receive
IN50. Do you do any of the following? (MULTI CODE): Say no/ don’t tick the box allowing companies to send you “information on offers and news”
IN50. Do you do any of the following? (MULTI CODE): Use Incognito mode or Private Browsing on a web browser (like Google Chrome or Safari)
IN50. Do you do any of the following? (MULTI CODE): Delete cookies from your web browser to avoid seeing targeted ads
IN50. Do you do any of the following? (MULTI CODE): Use a dedicated email address when registering for things online to avoid spam/ junk email in your personal email account
IN50. Do you do any of the following? (MULTI CODE): ANY OF THESE STEPS TAKEN
IN50. Do you do any of the following? (MULTI CODE): None of these
IN50. Do you do any of the following? (MULTI CODE): Don’t know
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): He is bei...
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): He thinks...
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): Some othe...
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): Don’t know
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): ONLY BEIN...
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): ONLY RESP...
SCENARIO 3 - INFLUENCER ADVERTISING POST SCENARIO. Here is a recent social media post from David Beckham (SCREENSHOT). Which, if any, of these are reasons why he might say good things about the product that is shown in this post? (MULTI CODE): BEING PAI...
SCENARIO 3. INFLUENCER ADVERTISING POST SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND NOT ABLE
SCENARIO 3. INFLUENCER ADVERTISING POST SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND ABLE
SCENARIO 3. INFLUENCER ADVERTISING POST SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND NOT ABLE
SCENARIO 3. INFLUENCER ADVERTISING POST SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND ABLE
IN52. There are many ways that companies can collect information about people based on what they do online. Which, if any of the following ways are you aware of? This might be through visiting websites or apps like Facebook, X/ Twitter, Google, Amazon o...
IN53. Please read the full list of statements below about how people feel about online companies collecting and using their personal information (e.g. their name, address, a telephone number etc.). Which, if any, of these statements do you agree with? I...
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Target advertising, information or other content at...
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Sell users’ information/ data to other companies
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Build up a profile of their users and what they lik...
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Tailor prices for products and services
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Personalise their experience when using the website...
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Track their online behaviour over time
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Influence users’ opinions and behaviours
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Other reason(s)
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): ANY OF THESE APPLY
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): None of these reasons apply
IN54. In your opinion which, if any, of these reasons apply as to why companies like Google, Amazon or Facebook might collect information about their users? So that these companies can... (MULTI CODE): Don’t know
IN66. Some apps and websites use online tools (sometimes called algorithms) to tailor what users are shown when they search online, or look at the latest news or use social media. These tools use details about what the user has previously looked at onli...
IN67. To what extent do you agree or disagree with the following statement about this: “I’m happy for apps and sites to use information they have collected about me to decide what to show me” (SINGLE CODE)
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): A computer virus on any device you use to go online
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Notification that your personal data (such as email address or password) has been compromised due to a data leak or breach
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Your email or social media account being hacked (someone accessing your account without your permission)
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Your financial or other personal information being stolen and/ or used online without your permission or knowledge
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Lost money online (i.e. got scammed or ripped off)
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Any form of online bullying/ harassment/ trolling
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Been threatened or stalked online
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Online contact from someone who was pretending to be someone else
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Received a suspected scam email or scam text message encouraging you to enter personal or financial information
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Seen anything offensive or inappropriate online (FROM IN55)
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): ANY OF THESE
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): None of these
IN65. Moving on now, have you personally experienced any of the following in the past 12 months? (MULTI CODE): Don’t know
IN55. And have you seen anything online in the past 12 months that you found offensive or inappropriate? (SINGLE CODE)
IN56. Before today, did you know that many websites and apps and online games have a report or flagging function so that you can let them know if you see something offensive or inappropriate? The report or flagging function could be a button, a link, an...
IN57. In the past 12 months, have you used this report or flagging function to report what you saw online that you found offensive or inappropriate? (SINGLE CODE)
SUMMARY OF AWARENESS AND USE OF REPORTING FUNCTION FOR OFFENSIVE OR INAPPROPRIATE CONTENT
IN58. Please now think about using apps or sites for 'social media' – so doing things like ‘following’ people or organisations, reading, ‘liking’ or sharing things (like photos, opinions, comments, news stories, links to other content etc.) on si
SCENARIO 4A. GENUINE OR NOT SOCIAL MEDIA PROFILE SCENARIO. Here is a social media profile. (SCREENSHOT) Do you think that this social media profile is genuine? (SINGLE CODE)
SCENARIO 4A. GENUINE OR NOT SOCIAL MEDIA PROFILE SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND NOT ABLE
SCENARIO 4A. GENUINE OR NOT SOCIAL MEDIA PROFILE SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: CONFIDENT AND ABLE
SCENARIO 4A. GENUINE OR NOT SOCIAL MEDIA PROFILE SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND NOT ABLE
SCENARIO 4A. GENUINE OR NOT SOCIAL MEDIA PROFILE SCENARIO. ANALYSIS SHOWING CONFIDENCE AND ABILITY: NOT CONFIDENT AND ABLE
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): PROFILE USERNAME (TEXT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): PROFILE PICTURE (IMAGE)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): NAME IN BIOGRAPHY (TEXT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): DETAIL IN BIOGRAPHY (TEXT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): DESCRIPTION UNDER BIOGRAPHY (TEXT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): LINK IN DESCRIPTION (TEXT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): NUMBER OF POSTS (COUNT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): NUMBER OF FOLLOWERS (COUNT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): NUMBER FOLLOWING (COUNT)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): CLICK TO FOLLOW BUTTON (BUTTON)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): CLICK TO MESSAGE BUTTON (BUTTON)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): CLICK TO VIEW GRID BUTTON (BUTTON)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): TAGS (BUTTON)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): POSTED PHOTO 1 (IMAGE)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): POSTED PHOTO 2 (IMAGE)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): POSTED PHOTO 3 (IMAGE)
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): NONE OF THESE
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): ANY COUNT
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): ANY TEXT
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): ANY IMAGE
SCENARIO 4B. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS a genuine profile. (MULTI CODE): ANY BUTTON
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): PROFILE USERNAME (TEXT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): PROFILE PICTURE (IMAGE)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NAME IN BIOGRAPHY (TEXT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): DETAIL IN BIOGRAPHY (TEXT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): DESCRIPTION UNDER BIOGRAPHY (TEXT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): LINK IN DESCRIPTION (TEXT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NUMBER OF POSTS (COUNT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NUMBER OF FOLLOWERS (COUNT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NUMBER FOLLOWING (COUNT)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): CLICK TO FOLLOW BUTTON (BUTTON)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): CLICK TO MESSAGE BUTTON (BUTTON)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): CLICK TO VIEW GRID BUTTON (BUTTON)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): TAGS (BUTTON)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): POSTED PHOTO 1 (IMAGE)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): POSTED PHOTO 2 (IMAGE)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): POSTED PHOTO 3 (IMAGE)
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NONE OF THESE
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY COUNT
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY TEXT
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY IMAGE
SCENARIO 4C. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY BUTTON
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): PROFILE USERNAME (TEXT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): PROFILE PICTURE (IMAGE)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NAME IN BIOGRAPHY (TEXT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): DETAIL IN BIOGRAPHY (TEXT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): DESCRIPTION UNDER BIOGRAPHY (TEXT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): LINK IN DESCRIPTION (TEXT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NUMBER OF POSTS (COUNT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NUMBER OF FOLLOWERS (COUNT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NUMBER FOLLOWING (COUNT)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): CLICK TO FOLLOW BUTTON (BUTTON)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): CLICK TO MESSAGE BUTTON (BUTTON)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): CLICK TO VIEW GRID BUTTON (BUTTON)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): TAGS (BUTTON)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): POSTED PHOTO 1 (IMAGE)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): POSTED PHOTO 2 (IMAGE)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): POSTED PHOTO 3 (IMAGE)
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): NONE OF THESE
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY COUNT
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY TEXT
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY IMAGE
SCENARIO 4D. Still thinking about this profile. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine profile. (MULTI CODE): ANY BUTTON
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: PROFILE USERNAME (TEXT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: PROFILE PICTURE (IMAGE)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NAME IN BIOGRAPHY (TEXT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: DETAIL IN BIOGRAPHY (TEXT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: DESCRIPTION UNDER BIOGRAPHY (TEXT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: LINK IN DESCRIPTION (TEXT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NUMBER OF POSTS (COUNT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NUMBER OF FOLLOWERS (COUNT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NUMBER FOLLOWING (COUNT)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: CLICK TO FOLLOW BUTTON (BUTTON)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: CLICK TO MESSAGE BUTTON (BUTTON)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: CLICK TO VIEW GRID BUTTON (BUTTON)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: TAGS (BUTTON)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: POSTED PHOTO 1 (IMAGE)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: POSTED PHOTO 2 (IMAGE)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: POSTED PHOTO 3 (IMAGE)
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: ANY COUNT
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: ANY TEXT
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: ANY IMAGE
SCENARIO 4. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: ANY BUTTON
SCENARIO 5A. GENUINE OR NOT SOCIAL MEDIA POST SCENARIO. Here is a social media post. (SCREENSHOT) Do you think that this social media post is genuine? (SINGLE CODE)
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): PROFILE LOGO
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): PROFILE NAME
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): DATE OF POST
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): GLOBE ICON
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): VERIFIED TICK
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): TEXT IN POST - COULD YOU HAVE A LIFE-CHANGING LUMP OF CASH...
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): TEXT IN POST - IT'S COMPLETELY FREE TO CHECK...
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): HTTPS LINK IN POST
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): HEADLINE IN POST - TRACK DOWN LOST PENSIONS
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): CUSTOMER COMMENT IN POST - I'VE BEEN HAVING A MAJOR SORT-OUT RECENTLY...
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): CUSTOMER NAME UNDER COMMENT IN POST - MONEYSAVER DEBORAH
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): LIKE BUTTON
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): WOW BUTTON
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): LOVE BUTTON
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): NUMBER OF REACTIONS
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): NUMBER OF COMMENTS
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): NUMBER OF SHARES
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): ANY COUNT
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): ANY TEXT
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): PROFILE LOGO OR NAME
SCENARIO 5B. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS a genuine post. (MULTI CODE): ANY STANDARD APP FUNCTION
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): PROFILE LOGO
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): PROFILE NAME
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): DATE OF POST
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): GLOBE ICON
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): VERIFIED TICK
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): TEXT IN POST - COULD YOU HAVE A LIFE-CHANGING LUMP OF CASH...
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): TEXT IN POST - IT'S COMPLETELY FREE TO CHECK...
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): HTTPS LINK IN POST
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): HEADLINE IN POST - TRACK DOWN LOST PENSIONS
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): CUSTOMER COMMENT IN POST - I'VE BEEN HAVING A MAJOR SORT-OUT RECENTLY...
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): CUSTOMER NAME UNDER COMMENT IN POST - MONEYSAVER DEBORAH
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): LIKE BUTTON
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): WOW BUTTON
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): LOVE BUTTON
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): NUMBER OF REACTIONS
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): NUMBER OF COMMENTS
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): NUMBER OF SHARES
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): ANY COUNT
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): ANY TEXT
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): PROFILE LOGO OR NAME
SCENARIO 5C. Still thinking about this post. Please look at this image and click or tap on anything that makes you think that this IS NOT a genuine post. (MULTI CODE): ANY STANDARD APP FUNCTION
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: PROFILE LOGO
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: PROFILE NAME
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: DATE OF POST
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: GLOBE ICON
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: VERIFIED TICK
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: TEXT IN POST - COULD YOU HAVE A LIFE-CHANGING LUMP OF CASH...
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: TEXT IN POST - IT'S COMPLETELY FREE TO CHECK...
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: HTTPS LINK IN POST
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: HEADLINE IN POST - TRACK DOWN LOST PENSIONS
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: CUSTOMER COMMENT IN POST - I'VE BEEN HAVING A MAJOR SORT-OUT RECENTLY...
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: CUSTOMER NAME UNDER COMMENT IN POST - MONEYSAVER DEBORAH
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: LIKE BUTTON
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: WOW BUTTON
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: LOVE BUTTON
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NUMBER OF REACTIONS
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NUMBER OF COMMENTS
SCENARIO 5. FEATURE CLICKED ON FIRST IN SOCIAL MEDIA PROFILE: NUMBER OF SHARES
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): On a games console or games player (e.g. PlayStation, Xbox or Nintendo Switch)
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): On a laptop or netbook
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): On a desktop computer (one that is usually in a fixed place with a separate screen and keyboard)
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): On a mobile phone or smartphone
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): On a tablet
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): Through an app on a smart TV
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): On a virtual reality gaming headset / device (e.g. Oculus, Samsung Gear VR)
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): Using wearable technology like a smartwatch (such as an Apple Watch)
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): TOTAL - EVER PLAY GAMES IN ANY OF THESE WAYS
G1. Do you play games at home or elsewhere in any of these ways? (MULTI CODE): No, I never play games in these ways
G3A. Do you play games online? (SINGLE CODE)
IN68. When you log into your online bank account or go online to pay bills, which one of these best applies in terms of how you usually log into your account? IF NECESSARY - Log in details might be a user name and password or a passcode that you need to...
IN69. Which, if any, of the following apply regarding any of the online passwords that you use? (MULTI CODE): I use strong passwords online (that use combinations of uppercase and lowercase letters, numbers and other symbols)
IN69. Which, if any, of the following apply regarding any of the online passwords that you use? (MULTI CODE): I use the same passwords multiple times
IN69. Which, if any, of the following apply regarding any of the online passwords that you use? (MULTI CODE): I often forget my passwords and have to reset them
IN69. Which, if any, of the following apply regarding any of the online passwords that you use? (MULTI CODE): None of these apply
IN69. Which, if any, of the following apply regarding any of the online passwords that you use? (MULTI CODE): Don’t know
IN69. Which, if any, of the following apply regarding any of the online passwords that you use? (MULTI CODE): Prefer not to say
C1. How many people are there in your household in total (including yourself)? (SINGLE CODE)
C2. Do you have any children aged under 18 who live at home with you, where you are their parent or guardian? (SINGLE CODE)
C3. How many of your children aged under 18 live at home with you? (SINGLE CODE)
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: None/ no children aged under 18 living at home
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 0 to 2 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 3 to 5 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 6 to 7 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 8 to 9 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 10 to 12 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 13 to 15 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: 16 to 17 years old
C4. AGES OF CHILDREN AGED UNDER 18 IN HOUSEHOLD: Prefer not to say
A2. Which of these methods does your household use to connect to the internet at home? (MULTI CODE): Fixed Broadband through a phone line or cable service – perhaps using a Wi-Fi router to go online, via any device
A2. Which of these methods does your household use to connect to the internet at home? (MULTI CODE): Access to the internet using a mobile network – using your phone’s 3G or 4G or 5G mobile network, or a device such as a dongle or USB stick
A2. Which of these methods does your household use to connect to the internet at home? (MULTI CODE): Some other way of going online at home
A2. Which of these methods does your household use to connect to the internet at home? (MULTI CODE): None of these – Do not connect to the internet at home
A2. Which of these methods does your household use to connect to the internet at home? (MULTI CODE): Don’t know
C5. Which one of these, if any, is the highest educational or professional qualification that you currently have? Please choose the highest option on the list that applies to you. (SINGLE CODE)
C6. Which of these options best describes how you feel about your ability to read and write? (SINGLE CODE)
C7. Do you consider English to be your first or main language? (SINGLE CODE)
C8. Which one of these options applies to your home? (SINGLE CODE)
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Hearing? Poor hearing, partial hearing, or are d/Deaf
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Eyesight? Poor vision, colour blindness, partial sight, or are blind
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Mobility? Cannot walk at all/ use a wheelchair or mobility scooter etc., or cannot walk very far or manage stairs or can only do so with difficulty
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Dexterity? Limited ability to reach/ difficulty opening things with your hands/ difficulty using a telephone handset/ television remote control/ comp...
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Breathing? Breathlessness or chest pains
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Mental abilities? Such as learning, understanding, concentration, memory, communicating, cognitive loss or deterioration
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Difficulty with speech? E.g. due to stroke, stutter or stammer
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Social/ behavioural? Conditions associated with this such as autism, attention deficit disorder, etc.
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Your mental health? Anxiety, depression, or trauma-related conditions, for example
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Other illnesses/ conditions which impact or limit your daily activities or the work you can do
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): ANY ISSUES THAT IMPACT DAILY ACTIVITIES OR WORK DONE
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Nothing – no impairments or conditions impact or limit your daily activities or the work you can do
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Don’t know
C9. Which of these, if any, impact or limit your daily activities or the work you can do? (MULTI CODE): Prefer not to say
C10. Which one of these groups best describes your ethnic group or background? (SINGLE CODE)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Income Support
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Income-based Jobseeker's Allowance
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Pensions Credit (Guaranteed Credit)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Pensions Credit (no Guaranteed Credit)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Employment and Support Allowance (ESA)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Universal Credit (and household has other earnings)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Universal Credit (and household has no other earnings)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Personal Independence Payment (PIP)
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Carer’s allowance
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Other
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): RECEIVES ANY OF THESE BENEFITS
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): None of these - Do not receive any of these benefits
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Don’t know
C11. Do you or anyone in your household currently receive any of the following benefits? (MULTI CODE): Prefer not to say
C12. Which one of these bands describes your total household income before tax or any other deductions are made? Please include any benefits or credits that you or anyone else in your household receives, including housing benefit, as well as any income ...
C13. How well would you say your household is managing financially at the moment? Would you say you are... (SINGLE CODE)
FINANCIAL VULNERABILITY